Your brand is often the first experience a customer has of your business. Make it memorable.
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A brand is much more than a logo or graphic design, it encompasses every interaction a customer has with your business.
In a world where our attention spans are getting shorter and shorter, a strong brand can have a huge impact on how many interactions your customer decides to have with your business.
Inconsistent and unmemorable branding could be between you and where you want to be. We make branding that tells a story.
Our expertise extends beyond your logo and instagram posts (we still do a lot of both) and across the many, many touch points that make up the experience of doing business with you.
Choosing Beans as your branding agency ensures consistency and coordination across all of these moments.
The type of creative output that can’t be Canva’d.
For even the most experienced business owners and operators, the journey from one visual identity to another is not usually a road they have wandered down too many times before.
And that time they did, most of it was done by a freelance graphic designer that only understood social media.
Or, a sign writer and an acquaintance that was good at IT.
The process today, from A to Beans, demands many more considerations, junctions and vocations.
Millions of eye, hand, mouth and mind movements over many months. More mouse clicks and keyboard clacks than ever before.
The process to achieve consistency across all of the never ending touch points is a craft all itself.
The investment of time and resource is significant.
However, undertaking a brand overhaul, whether a complete reincarnation or reskin, can have hugely beneficial organisational outcomes.
When done right.
While the exact symptoms might differ, we often find that a need to evolve is what most often drives the decision to rebrand.
And the word evolve is an important one.
Because, branding can change everything.
Our branding services include, but are not limited to:
*brand strategy
*brand perception and stakeholder surveys
*branding and logo development
*creative campaigns
*graphic design
*brochureware, flyers and advertisements
*copywriting and content creation
*photography and videography
*web development
*print and promotional materials
*signage design
*and more... ;)