With significant changes in the property market, both locally and nationally, Jackson Residential engaged Beans to create a modern brand that would help them stand out against the competition, while communicating their points of difference.
Director, Mark Jackson, is everything other real estate agents tell you they are; honest, attentive, and focused on his client’s goals.
Jackson Residential engaged Beans to modernise their brand and marketing to better suit the marketplace and communicate their unique offering.
Working closely with Mark and his team, Beans identified space in the local market and developed the brand based on a comprehensive brand strategy.
The resulting real estate brand is a warm and welcoming visual identity that reflects their community-first approach to real estate sales and property management.
We then rolled out the refreshed identity across:
- Website design
- Office signage designs, installed by Visual Energy
- Real estate signage
- Social media
- Print collateral
- Corporate stationary
- CRM
- Industry platforms such as REA and Domain
- Digital advertising
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